Aires is pleased to announce the promotion of Andrew Meadowcroft to Vice President of Customer Experience. In this new role, he will provide strategic oversight to all client services as they relate to people, process, and technology while ensuring global consistency in corporate customer experience. Among other responsibilities, the position will focus on participating in IT initiatives to ensure client satisfaction, leading continuous improvement initiatives to enhance all customer experiences, coaching staff towards improved performance, and serving as a cultural ambassador for Aires.

Aires President Joleen Lauffer said, “In each of his roles at Aires, Andrew has always displayed a strong passion for providing exceptional service to our clients. He brings a wealth of knowledge and experience, and we look forward to the impact that he will have on our organization in this new role as Vice President of Customer Experience.”

Joining Aires in 2015, Meadowcroft has served as Global Client Services Manager, Global Operations and Technology Manager, and most recently, Director of EMEA Operations. Meadowcroft’s credentials include a bachelor’s degree from Loughborough University with a focus in Information Management and Business Studies.

“Aires has shown great investment in my professional development over the last seven years,” said Meadowcroft. “We’ve built a fast-growing EMEA region based on excellence, passion, and dedication to our customers. I am now thrilled at the opportunity to apply those experiences to help lead the company in Customer Experience. Being able to fully understand each interaction our customers have with our brand is integral to our ongoing ability to survive and thrive. Aires has built such a strong reputation in our market space, so I feel a deep privilege to help us on that path.”

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